Not all kids are Sponge-Mouse-Bob-keteers
The majority of our 6-11 audience is unduplicated with Nickelodeon Kids and Family and over half of the Betawave audience is unique from visitors to Disney Online. Adding Betawave increases your total US reach by 22.9 million incremental visitors over Disney and 21.7 million more than Nickelodeon Kids and Family.
The content of our sites appeal to the "Influencers" - the kids who assert their preferences with parents and peers and impact the behavior of others.*
Interested?
Contact us at advertising@betawave.com to learn more about how attention can make your brand advertising perform.
*Source: comScore Media Metrix, May’09, [E] Betawave - Potential Reach, and Simmons/Hitwise Kids Study, Spring 2008, Ages 6-11. “Influencer” defined as someone who responded in the top 2 boxes for the questions: “Friends want me to decide how we do things” & “I am the first to try new things.”
